AdelieSim Privacy Policy

We may collect information that you provide directly to us, including your name, email address, phone number, organization, job title or role, and information submitted through demo access, contact, partnership, or custom simulation enquiry forms.

When you participate in an AdelieSim simulation, we may also process information associated with your participation, such as your name or identifier, team or cohort information, simulation decisions, responses, progress, scores, outcomes, and other activity generated through the simulation.

We may automatically collect certain technical and usage information when you use our website or services, including device and browser information, IP address, pages visited, referring pages, interaction data, and similar analytics information.

We may use collected information to:

• provide and operate our website, simulations, and related services;
• provide requested demo access and respond to enquiries;
• administer simulation sessions and participant access;
• generate simulation results, reports, and learning outcomes;
• communicate with customers, educators, participants, partners, and prospective customers;
• develop, maintain, troubleshoot, secure, and improve our products and services;
• understand how our website and services are used;
• prevent misuse, fraud, or security incidents; and
• comply with applicable legal and regulatory obligations.

Where required by applicable law, we rely on an appropriate legal basis for processing personal information, such as consent, performance of a contract, legitimate interests, or compliance with legal obligations.

Our website may use analytics and related technologies to understand website traffic and user interactions.

We currently use services including Google Analytics and Microsoft Clarity for website analytics and experience improvement. Our website loads these services through Google Tag Manager. Our simulation application also uses Google Analytics. These services may collect technical and usage information in accordance with their respective privacy practices.

These services may use cookies or similar technologies. You can manage or block cookies through your browser settings.

Business schools, companies, or other organizations provide participant lists to AdelieSim before simulation sessions or arrange access to our simulations for their students, employees, or other participants.

In these circumstances, the relevant organization may determine why and how certain personal information is processed, while AdelieSim processes that information to provide the requested simulation or related services. Participants may also need to contact their organization regarding certain privacy requests relating to information controlled by that organization.

We do not sell personal information.

We may share information with service providers that support the operation of our website, simulations, communications, analytics, hosting, or other business functions. These include AWS Amplify for hosting, Firebase for simulation authentication and data, EmailJS for website form delivery, and Google and Microsoft for optional sign-in. These providers may process information only as necessary to provide their services to us and subject to applicable contractual and legal requirements.

We may also disclose information where required by law, to protect our legal rights or the safety and security of our users and services, or in connection with a merger, acquisition, financing, restructuring, or sale of all or part of our business.

We take reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no internet transmission, storage system, or technology can be guaranteed to be completely secure.

We do not currently apply a routine deletion schedule to participant lists or lead and contact enquiry data, so we may retain these records indefinitely. We will consider applicable legal requirements and valid privacy requests when deciding whether particular information must be deleted.

We retain other personal information for as long as reasonably necessary to provide our services, maintain appropriate business records, resolve disputes, enforce agreements, and meet legal or regulatory requirements. Retention periods may vary depending on the information and our relationship with the relevant individual or organization.

AdelieSim may use service providers or technology infrastructure located in different countries. As a result, personal information may be processed or stored outside the country in which it was originally collected.

Where applicable, we take appropriate steps to handle such transfers in accordance with applicable data protection requirements.

Depending on where you are located and applicable law, you may have rights regarding your personal information, including the right to request access, correction, deletion, restriction, objection, or withdrawal of consent.

Not all rights apply in every circumstance.

To make a privacy-related request, contact us using the details below. We may need to verify your identity before completing certain requests.

Our website or simulations may contain links to third-party websites or services. Their privacy practices are governed by their own policies, and AdelieSim is not responsible for the privacy practices of third parties.

AdelieSim’s services are designed for business education, executive education, professional development, and corporate learning audiences and are not intended for anyone under 18.

We do not knowingly collect personal information from children in circumstances where parental or other legally required authorization would be necessary without obtaining the appropriate authorization.

We may update this Privacy Policy periodically to reflect changes to our services, technologies, legal requirements, or privacy practices.

When we make changes, we will update the “Last Updated” date at the top of this page.